This Tampa brand photoshoot for a health and fitness coach was SO much fun! I had such a great time creating these personal brand photos for Jessica of Gracious Health. Jessica is a Christian health coach living in Tampa Bay helping women get lasting transformational weight loss . I love her mission and what she is doing because she not only helps women lose weight but, she guides them in their weight loss journey through a God centered approach.
We met on Instagram before she moved to Florida (love how social media can bring people together). She came to me for her personal brand photos because she was ready to invest in her business to have a more professional image and to have on brand content for social media and to update her website images. I can’t wait to see all the big things she does!
Brand Vibe: Empowering, Relatable, Authentic.
To encourage big dreams and goals!
We started the day at Clearwater Beach. Jessica plays volleyball 5x (umm goals!) a week so she spends a lot of time at the beach and it was important to her to capture images there. Are goal for the beach was to capture some lifestyle content and some images of the fitness side of her business.
Check out some of the images we captured for this Tampa Brand photoshoot for health and fitness coach Jessica at Gracious Health ⇓

Woman exercising at Clearwater beach
After the beach we headed to the cutest beach condo to capture some behind the scenes photos and images that showed the more professional side of her for speaking gigs. The beach condo was perfect for her with all the light blue hues.
When choosing locations for your brand photoshoot a couple things you want to consider are: your brand vibe and brand colors. It wouldn’t have made sense to choose a location with lots of bright colors or a rustic look when her brand has lot’s of blue hues and is a more lighthearted beachy vibe.
During this Tampa Brand shoot we wanted to capture a few photos that Jessica could use for speaking gigs so to improvise we used a blank wall and I had her act out as if she was giving a speech. I find that having my clients actually “do” the thing that we’re trying to capture helps capture authentic images.
As a Christian health and fitness coach the bible plays an important role to her job as well as her personal life so it was important to include some images of Jessica with her bible.
I hope you enjoyed this sneak peak into this Tampa Brand Photoshoot for Health and Fitness coach Jessica!
Are you ready to take your business to the next level and book your own branding photography photoshoot? I’d be honored to collaborate with you and create intentional marketing images to help you grow your business.
Click HERE to book a complimentary brand consult to see how brand photography can support your business.
Located in Tampa, Florida but available to travel!
Xoxo chat soon!
Jessica
View comments
+ Leave a comment